Past Highlights
Major Athlete Collaborations & Tour Highlights
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Gary Payton Sr. – Australia-Wide Tour
GTE delivered a nationwide experience with Hall of Famer Gary Payton Sr., spanning Melbourne, Sydney, and Perth. The tour featured basketball camps, speaking engagements, in-store appearances, and interactive Q&A sessions. Every detail—from logistics to fan engagement—was expertly managed, ensuring memorable moments for both fans and partners.
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Kevin Garnett – NBA x NBL Foot Locker Appearances
During the NBA x NBL experience in Melbourne, GTE brought NBA legend Kevin Garnett to Foot Locker stores for exclusive appearances. Fans enjoyed up-close interactions, autograph sessions, and social content opportunities, all orchestrated with GTE’s trademark professionalism and attention to detail.
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Lance Stephenson – Collaborative Brand Activations
GTE partnered with Foot Locker and Jordan Brand to create high-energy activations featuring NBA star Lance Stephenson at Summer Jam. This collaboration not only elevated the event’s profile but also led to GTE facilitating Drake’s headline appearance at Summer Jam, showcasing our ability to connect global icons with major cultural moments.
Brand Partnerships & Event Outcomes
· Foot Locker, Nike, Jordan, SummerJam, Superboost: Delivered measurable results through in-store traffic, social engagement, and viral media content.
· Community Impact: Youth basketball camps, clinics, and speaking events inspired the next generation and strengthened local ties.
· Media Reach: Each tour generated significant buzz, with hundreds of thousands of views and widespread media coverage. We work with well-known TV news outlets such as Channel 9, Channel 7, The Project, SEN Radio, and many more to amplify our events and ensure maximum exposure.